NEW BELGIUM employee bike
2023
At New Belgium, every coworker receives a custom bicycle on their one-year anniversary. I had the absolute privilege to design the 25th bike. The design was to homage to our "Born on a Bike" legacy while marrying classic and bold components in the spirit of Belgian tradition.
Role: Lead Designer, Art Director
Credits:
Made at New Belgium
Bike Produced by Brooklyn Bikes
Creative Director: Kelsey Ireland